Theresa Motter

Van Foods

Theresa Motter
Theresa Motter</br />CEO at VanFoods
To whom it may concern,
I have been a client of New Life CEO for two years. Prior to that I had used another fractional CFO to assist me as I was transitioning from CFO to CEO in the company. As a closely held family business, we are not accustomed nor comfortable sharing information, particularly financial numbers. Burt made it easy. He is quite adept at looking at data and focusing on the numbers that will make a difference to the business. He is open, honest, candid and extremely knowledgeable. He tells you want you need to hear to grow, not necessary what you always want to hear but with the best interest of the company in mind.Very quickly Burt became a trusted advisor. In a few months, we were able to establish key financial and operational metrics. Not only did we have the numbers, they were accurate, validated and helped us make decisions that drove growth. Additional, he helped us negotiate raw material contracts which led to increased margins. In that process, he mentored the staff and identified specific opportunities when signing contracts were not the best solution.
We added Phillip to our team and he was able to help develop comprehensive financial reporting and standard costing tools. The reports are succinct and easily identify the controllable factors that influence our bottom line. As we grow, it is very important to know where we stand, our costs, and our opportunities to save.

In operations, Burt and Phillip are able to identify factors that influence the bottom line. They helped define process for product change and R&D that accelerated speed to market for new productions and identified inefficiencies in the system that were costing us money.
It is reassuring to know where we stand and have the financial data to make decisions. This allows me to focus on my job and have the confidence to know our pricing and cash flow will support this growth. I know how difficult it can be to make this move. If you are considering New Life CFO and have any questions, I would be happy to talk to you.

If you need improved financial results immediately, watch our three-part series on how to create financial stability now and improve profitability for the long term.